HDR for all - Apantac, Intel and b<>com Team Up at Infocomm 2023

Apantac, will host b<>com and its SDR-HDR converter, Sublima using INTEL FPGA devices at Infocomm 2023 on booth 4021.

Thomas Tang, President of Apantac, states: “As the video world adapts to HDR, there are still masses of archived SDR content waiting to be accessed. For us to take advantage of both HDR and SDR services and capable displays, we need to convert from either SDR to HDR or HDR to SDR. Since there are several popular types of HDR, we also need cross-conversion between different types of HDR. As a gold level Intel® partner, we’re leveraging the computational power and reconfigurability of Intel FPGA and coupling that with the outstanding b<>com intellectual property - HDR up/down and cross conversion is now finally possible. Now compatible with Intel Arria V, Intel Arria 10, Intel Agilex 7, and Intel Cyclone 10 devices.”

Nicolas Dallery, Marketing & Sales director, b<>com comments: "This is a thrilling new step for our award-winning product! The solution is easy to implement and is strengthened in the professional audiovisual environment thanks to our partnership with Intel."

The award-winning HDR converter b<>com Sublima offers a single HDR adaptive conversion solution for all types of video content. It offers all the benefits of real-time frame-by-frame adaptive conversion techniques, without any need for manual adjustment or metadata. Based on an intelligent algorithm, this product guarantees an optimal conversion regardless of the video content. Despite the adaptive conversion, it does not require the use of metadata, and yet is still able to guarantee a visually lossless round trip.